GoPro: Hero3 App Official
Mobile Application UI/UX, Concept & Visual Designer.
September 2012 – November 2012 | 3 months | Los Angeles, CA.
I worked with a team of 7 creative individuals to concept and design a mobile application for internal sales associates and consumers to learn more about the amazing products GoPro creates and sales. Once hired, I proposed we integrate the consumer side application into this version as well and make permission based logins. Instead of having 2 apps. One for B2B and one for C2C didn't make sense since it was a lot of the same information and content. That direction was accepted by GoPro's executives and the application was cleared for development.
Highlights:
- Feature concepts.
- Senior UI/UX design.
- Senior visual design.
- Connected iPhone to GoPro camera.
- Consolidated B2B and C2C apps into one.
Strategic decision making within project parameters, technical requirements & brand design guidelines.
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Advertising.
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Ad Campaigns.
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Agile.
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Art Direction.
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Brand Development.
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Brand Design.
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Brand Marketing.
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Brand Strategy.
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Capital Raising.
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Computer Science.
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Construction.
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Consulting.
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Creative Cloud.
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Creative Direction.
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Design Lead.
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Display Ads.
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Ecommerce.
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Email Marketing.
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Email & Hosting Setup.
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Emerging Technologies.
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Enterprise.
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Figma.
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Frontend Development.
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Graphic Design.
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Human-Centered Design.
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Illustrator.
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iOS.
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iOT.
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Information Architecture.
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Innovation.
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Invision Studio.
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Integrated Systems.
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Iterative.
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Kanban.
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Lean.
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Lifestyle Photography.
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Logo Design.
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Miro.
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Mobile First Design.
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Package Design.
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Photo Manipulation.
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Photo Retouching.
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Photoshop.
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Plastic Injection.
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Point of Sale.
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Product Design.
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Product Experience.
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Product Management.
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Product Owner.
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Product Photography.
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Project Research.
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Quality Assurance.
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Rapid.
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Responsive Web/Mobile Design.
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Rich Media.
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Scrum.
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Senior Art Direction.
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Senior Android Design.
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Senior iOS Design.
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Senior UI Design.
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Senior UX Design.
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Shopify Expert.
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Sketch.
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Social Media Marketing.
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Sprints.
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Startups.
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Strategy.
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Team Building.
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Team Management.
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UI/UX.
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User Acquisition.
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User Adoption.
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User Journey Mapping.
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User Research.
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User Surveying.
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User Testing.
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Web 1.0-4.0.
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Web Design.
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Web Development.
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Wireframes.